▲ SK Innovation members participate in SK Relay Blood Donor Campaign held on June 14 at SK Seorin Building, Seoul, South Korea.

Since December 2021, SK Group has started its own blood donation campaign ‘Life Sharing, Warm Contact’, starting with SK Group CEO Choi Tae-won’s voluntary participation. Later on, this campaign has expanded to not only the members of SK Group but to their family, business partners, social corporations, and even to public, under name of ‘SK Relay Blood Donation Campaign.’

SK Innovation has also extended the participation to every employee of the group from this January, where it started mainly around SK Innovation headquarter and SK Incheon Petrochem. Last January 13, starting with SK Innovation’s Institute of Environmental Science & Technology and SK Innovation Ulsan Complex, all SK Innovation affiliates’ members have been voluntarily donating blood.

▲ SK Innovation and partner companies’ members participate in blood donation activities held in multiple business sites of the companies including Daejeon and Ulsan on January 13, 2022.

On June 14, which is the World Blood Donor Day, SK Innovation once again participated in the SK Relay Blood Donation Campaign held at SK Seorin Building in Seoul, South Korea, where its headquarters are located. The activity aims to alleviate the blood shortage, which has become more severe due to the current pandemic. About 60 members from SK Innovation and other SK Group affiliates such as SK E&S joined this meaningful activity this time. Despite the busy working schedule on June 14, many SK Innovation members visited the blood donor site inside SK Seorin Building from the morning.

▲ The SK Relay Blood Donor Campaign held on June 14 at SK Seorin Building, Seoul, South Korea.

World Blood Donor Day is a day designated by the International Federation of Red Cross and Red Crescent Societies, the World Health Organization, the International Federation of Blood Donor Organizations, and the International Society of Blood Transfusions to promote the importance of blood donation and to convey respect and appreciation to blood donors. In South Korea, the Blood Management Act has been amended and Blood Donor Day has been upgraded to a national anniversary this year.

▲ SK Innovation members participate in SK Relay Blood Donor Campaign held on June 14 at SK Seorin Building, Seoul, South Korea.

In addition, SK Innovation has also been actively in carrying out various programs to build the Social Safety Net, which aims to solve multiple social problems, including social polarization. Especially, for the undernourished children, homeless, and living-alone-elderly, who are the most vulnerable during the pandemic, SK Innovation has supported them through programs such as “Sharing a Meal, Warm Contact” that provides free meals, and “Life Sharing, Warm Contact”, which includes this Blood Donor Relay Campaign.