LATEST MORE

Heroes among us: Stories from the hearts of SK Innovation affiliates' members

  We've all watched superheroes in movies and read about them in books, wondering, "Could I ever help someone like that?" While we might not have the superpowers to fly or teleport, there are genuine heroes all around us who make a difference in many lives. Think of the kind restaurant owner who shares meals to help a hungry neighbor, the college student who happily lends a hand during the busy farming season, or the skilled professional who offers haircuts or home repairs for those who need a little extra help. These everyday neighbors are true heroes, bringing positive changes to the lives of those around them. Even within SK Innovation and its affiliates, there are individuals who walk the path of heroes by spreading positive influence in their daily lives. Over the past 20 years, the company’s members have embraced volunteering as a unique cultural practice, planting seeds of hope in local communities and the environment through their efforts. To encourage even more participation, the company introduced the “Volunteer Badge” system for the first time this year. Much like a game, this system assigns levels based on the accumulated hours of volunteer work each year. When members meet certain criteria, they can level up instantly, adding fun and fulfillment to their volunteer experiences. Notably, those who contribute over 64 hours annually receive the esteemed “V-Hero” title, reflecting their outstanding commitment. Through this initiative, the company not only expresses heartfelt gratitude to its members but also seeks to promote the value of volunteering and inspire even more voluntary involvement. On December 19, SK Innovation held the "SK Innovation Affiliates Volunteer Recognition Day 2024" to reflect on the volunteer work done throughout the year. This event was a meaningful occasion to honor exceptional volunteers who have passionately extended warm kindness to their neighbors over the past year. From "V-Heroes" who contributed more than 64 hours to outstanding volunteer coordinators and exemplary leaders, the ceremony celebrated those who went above and beyond. Today, we would like to share the messages from four of these inspiring "heroes."   This year, as a volunteer coordinator, I had a whirlwind of activity installing electrical panels, putting up wallpaper, and replacing flooring for neighbors in tough housing situations. At times, the prep work was tiring and tough, but I hung in there and gave it my all. I can vividly remember getting everything ready for the "House Repair of Love" project, from scouting out the sites and buying materials to handling waste and rounding up volunteers. The result of all that work is now a treasure trove of precious memories for me. The moments that really stick with me are seeing the beaming smiles of our neighbors when they saw their newly spruced-up homes, and the birthday parties we threw for kids in need. The kids’ pure laughter and those bright, sparkling eyes still warm my heart. I’d love to see others try stepping out of their comfort zones and dive into different kinds of volunteer work.You’ll find new kinds of joy and inspiration that you’ve never experienced before. Next year, I’m excited to spread this spirit even wider and add a little light to brighten our community.     This year, stepping into the role of a volunteer coordinator for the first time, I got the chance to dive deep into SK Innovation’s various volunteer activities. One piece of advice from the volunteer coordinator workshop at the start of the year really resonated with me: “It’s important to volunteer a lot, but it’s even better to be the first to jump in.” This advice was a game-changer for me. It broke down my preconceived notion that volunteering is a tough task requiring a lot of time and effort. Instead, it gave me the courage to try out as many different activities as I could. With this new mindset and courage, I joined efforts like removing invasive plants, creating e-books for the visually impaired, and participating in meal-sharing activities. Through these experiences, I rediscovered the true meaning of volunteering. The "Bottle Cap Returns" project was particularly special because it allowed me to tackle challenges I encountered during my two-year research project on plastic recycling. Having firsthand experience of how tough it is to sort and collect raw materials for plastic reuse made me even more dedicated to the cause. Another driving force for me was the desire to participate in every activity and share the pros and cons with my fellow members. I’m grateful for the rewarding environment that allowed me to join so many activities and feel such a sense of fulfillment. This year’s experiences have inspired me to contribute even more in the future.     The fact that I can make a real difference in someone’s life through blood donation has always meant a lot to me. There's something truly special about being able to save a life through such a simple act. My blood donation journey began with a group donation back in high school. That small start has turned into a practice that’s been part of my life for 19 years now, and I’m nearing my 300th donation, with 298 completed so far. One of the most fulfilling moments was hearing that my blood donation helped a friend’s parent during surgery. The joy and emotion from that experience still shine brightly in my heart. Looking ahead, my goal is to reach 400 donations before I turn 40. I’m committed to staying healthy so I can continue donating for as long as possible. Beyond that, I want to spread awareness about the importance of blood donation and the preciousness of life. I’m dedicated to continuing this special practice of sharing life through blood donation and bringing warmth to the world.     Getting busy colleagues to understand the essence of volunteering and encouraging them to join in was definitely not an easy task. Sometimes, I ran into negative perceptions like, "What’s in it for me if I volunteer?" or "Isn't volunteering just for those who have more spare time?" It was never simple to get people involved, but by approaching them with sincerity, I started to see my coworkers gradually change, and I learned a lot myself through this journey. It’s tough to pick just one memorable moment because every volunteer activity I've participated in has been meaningful in its own way, and I've felt both big and small rewards throughout. Just being part of new activities and witnessing the change unfold was incredibly moving. I know there must have been a lot of hidden efforts from so many people to achieve this level of success, especially in areas that might not initially capture everyone's interest. I’m truly grateful to the members of the departments who worked hard behind the scenes. Thanks to your efforts, more people have come to realize the value of volunteering and have joined in to create a better tomorrow. You all worked so hard this year, and I really appreciate it. Let’s join forces again next year to create even more meaningful moments together.     With the spirit of taking on new volunteer challenges, a deeper commitment to the environment, the life-giving act of regular blood donation, and the heartfelt efforts to inspire change among colleagues, these volunteer heroes at the heart of SK Innovation affiliates have helped everyone fulfill their social responsibilities. Thanks to their dedication, our society can dream of a more sustainable future. In 2025, the passion of our members to create a happier world will continue unabated. Even small actions, when combined, can become a powerful force that warms and transforms the world. Anyone can be a “hero” through simple acts of kindness in everyday life. Let's take that first step now. Our journey of sharing together will open the door to a brighter tomorrow.   ■ Related articles - SK Innovation affiliates’ social contributions in H2 2024: “Standing together, make it better!” – A journey of creating shared value as One Team - SK Innovation affiliates’ volunteer activities in H1 2024: “Stand together, make it better!” – Consistent efforts for big changes - A heartfelt journey with “Wish Makers”: Turning dreams and hope into reality - “Growing together with social enterprises through pro bono,” stories shared by SK Innovation CSR manager - The Great Music Festival in Hungary: “Breaking boundaries and discovering new abilities through music”

2024. 12. 20

LATEST

Heroes among us: Stories from the hearts of SK Innovation affiliates' members

  We've all watched superheroes in movies and read about them in books, wondering, "Could I ever help someone like that?" While we might not have the superpowers to fly or teleport, there are genuine heroes all around us who make a difference in many lives. Think of the kind restaurant owner who shares meals to help a hungry neighbor, the college student who happily lends a hand during the busy farming season, or the skilled professional who offers haircuts or home repairs for those who need a little extra help. These everyday neighbors are true heroes, bringing positive changes to the lives of those around them. Even within SK Innovation and its affiliates, there are individuals who walk the path of heroes by spreading positive influence in their daily lives. Over the past 20 years, the company’s members have embraced volunteering as a unique cultural practice, planting seeds of hope in local communities and the environment through their efforts. To encourage even more participation, the company introduced the “Volunteer Badge” system for the first time this year. Much like a game, this system assigns levels based on the accumulated hours of volunteer work each year. When members meet certain criteria, they can level up instantly, adding fun and fulfillment to their volunteer experiences. Notably, those who contribute over 64 hours annually receive the esteemed “V-Hero” title, reflecting their outstanding commitment. Through this initiative, the company not only expresses heartfelt gratitude to its members but also seeks to promote the value of volunteering and inspire even more voluntary involvement. On December 19, SK Innovation held the "SK Innovation Affiliates Volunteer Recognition Day 2024" to reflect on the volunteer work done throughout the year. This event was a meaningful occasion to honor exceptional volunteers who have passionately extended warm kindness to their neighbors over the past year. From "V-Heroes" who contributed more than 64 hours to outstanding volunteer coordinators and exemplary leaders, the ceremony celebrated those who went above and beyond. Today, we would like to share the messages from four of these inspiring "heroes."   This year, as a volunteer coordinator, I had a whirlwind of activity installing electrical panels, putting up wallpaper, and replacing flooring for neighbors in tough housing situations. At times, the prep work was tiring and tough, but I hung in there and gave it my all. I can vividly remember getting everything ready for the "House Repair of Love" project, from scouting out the sites and buying materials to handling waste and rounding up volunteers. The result of all that work is now a treasure trove of precious memories for me. The moments that really stick with me are seeing the beaming smiles of our neighbors when they saw their newly spruced-up homes, and the birthday parties we threw for kids in need. The kids’ pure laughter and those bright, sparkling eyes still warm my heart. I’d love to see others try stepping out of their comfort zones and dive into different kinds of volunteer work.You’ll find new kinds of joy and inspiration that you’ve never experienced before. Next year, I’m excited to spread this spirit even wider and add a little light to brighten our community.     This year, stepping into the role of a volunteer coordinator for the first time, I got the chance to dive deep into SK Innovation’s various volunteer activities. One piece of advice from the volunteer coordinator workshop at the start of the year really resonated with me: “It’s important to volunteer a lot, but it’s even better to be the first to jump in.” This advice was a game-changer for me. It broke down my preconceived notion that volunteering is a tough task requiring a lot of time and effort. Instead, it gave me the courage to try out as many different activities as I could. With this new mindset and courage, I joined efforts like removing invasive plants, creating e-books for the visually impaired, and participating in meal-sharing activities. Through these experiences, I rediscovered the true meaning of volunteering. The "Bottle Cap Returns" project was particularly special because it allowed me to tackle challenges I encountered during my two-year research project on plastic recycling. Having firsthand experience of how tough it is to sort and collect raw materials for plastic reuse made me even more dedicated to the cause. Another driving force for me was the desire to participate in every activity and share the pros and cons with my fellow members. I’m grateful for the rewarding environment that allowed me to join so many activities and feel such a sense of fulfillment. This year’s experiences have inspired me to contribute even more in the future.     The fact that I can make a real difference in someone’s life through blood donation has always meant a lot to me. There's something truly special about being able to save a life through such a simple act. My blood donation journey began with a group donation back in high school. That small start has turned into a practice that’s been part of my life for 19 years now, and I’m nearing my 300th donation, with 298 completed so far. One of the most fulfilling moments was hearing that my blood donation helped a friend’s parent during surgery. The joy and emotion from that experience still shine brightly in my heart. Looking ahead, my goal is to reach 400 donations before I turn 40. I’m committed to staying healthy so I can continue donating for as long as possible. Beyond that, I want to spread awareness about the importance of blood donation and the preciousness of life. I’m dedicated to continuing this special practice of sharing life through blood donation and bringing warmth to the world.     Getting busy colleagues to understand the essence of volunteering and encouraging them to join in was definitely not an easy task. Sometimes, I ran into negative perceptions like, "What’s in it for me if I volunteer?" or "Isn't volunteering just for those who have more spare time?" It was never simple to get people involved, but by approaching them with sincerity, I started to see my coworkers gradually change, and I learned a lot myself through this journey. It’s tough to pick just one memorable moment because every volunteer activity I've participated in has been meaningful in its own way, and I've felt both big and small rewards throughout. Just being part of new activities and witnessing the change unfold was incredibly moving. I know there must have been a lot of hidden efforts from so many people to achieve this level of success, especially in areas that might not initially capture everyone's interest. I’m truly grateful to the members of the departments who worked hard behind the scenes. Thanks to your efforts, more people have come to realize the value of volunteering and have joined in to create a better tomorrow. You all worked so hard this year, and I really appreciate it. Let’s join forces again next year to create even more meaningful moments together.     With the spirit of taking on new volunteer challenges, a deeper commitment to the environment, the life-giving act of regular blood donation, and the heartfelt efforts to inspire change among colleagues, these volunteer heroes at the heart of SK Innovation affiliates have helped everyone fulfill their social responsibilities. Thanks to their dedication, our society can dream of a more sustainable future. In 2025, the passion of our members to create a happier world will continue unabated. Even small actions, when combined, can become a powerful force that warms and transforms the world. Anyone can be a “hero” through simple acts of kindness in everyday life. Let's take that first step now. Our journey of sharing together will open the door to a brighter tomorrow.   ■ Related articles - SK Innovation affiliates’ social contributions in H2 2024: “Standing together, make it better!” – A journey of creating shared value as One Team - SK Innovation affiliates’ volunteer activities in H1 2024: “Stand together, make it better!” – Consistent efforts for big changes - A heartfelt journey with “Wish Makers”: Turning dreams and hope into reality - “Growing together with social enterprises through pro bono,” stories shared by SK Innovation CSR manager - The Great Music Festival in Hungary: “Breaking boundaries and discovering new abilities through music”

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