SK Innovation launches new PR campaign “SK Innovation Going ESG!”
  SK Innovation has been attracting attention not only in Korea but also around the world for its corporate PR campaign every year. Following the popularity of the “Innovation is in our Nature” in 2019 and “It’s time to Act!” in 2020, SK Innovation has launched its latest corporate PR campaign entitled “SK Innovation Going ESG,” expecting positive responses ...
SK Innovation's first PR campaign in 2021: "Accelerate Korea to the K-Green"
SK Innovation has revealed its first corporate PR campaign in 2021 under the theme of “K-Green”, which indicates the going-green target of Korea. This campaign shows the company’s strong will to achieve Green Balance 2030, the key growth strategy through deep change of SK Innovation.   As in K-Pop or K-Drama, through this new corporate ...
SK Innovation launched new ad campaign: “It’s time to Act!” – Conservation mode
    “As our screens get darker, our future becomes brighter.”     This is how the new advertisement of SK Innovation begins, and it is also the only one scene of the video using a white background. The rest of the one-minute video is all covered in black, as if it was switched to ...